A Jewellery brand that transcends.

Client
Scott Rogers

Year
2019

/ Strategy / Naming Development / Logo Design / Collateral Design / Signage / Messaging / Website Design + Development / Art Direction

cris-feldens-branding-10

● Project info

Scott Rogers, a brand inspired by the metaphysical, the timeless and the ethereal.

Working closely with Scott himself and his team, we developed a brand that connects with his approach and his work in bringing moments in time into eternity through timeless pieces of premium jewellery.

We worked on the brand from the ground up, from a new logo and encompassing identity, along with the design and development of a new catalogue website and a messaging framework to roll out a cohesive verbal identity.

Read more
Going beyond a static logo, we focused on developing a flexible visual identity system where the brand's initials travel freely through a diamond grid. As chakras that activate or aural fragments that elevate into different planes. We end up with a system that can expand or retract.– A pulsing, vibrating pattern is brought to the brand further connecting with the transcendental atmosphere and combined with a minimal colour scheme and typography translates into a high-end, bespoke brand.

● Overview

Industries

Design / Professional Services

Photography

Gustavo Yoshida
Hover

Recognition

SR-jewellery-branding-7
SR_packaging
USL4896
SR-jewellery-branding-12
SR-jewellery-branding-10
SR-jewellery-branding-1
Artboard-16-100
SR_Website_Slides@2x-100
USL4876-1-1

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● By appointment
28 Watts Drive
Varsity Lakes, Qld–4227

● Reach out
Call Gab: +403 256 546

Call T: +434 585 764
Email: hello@byhover.com

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