Positioning a boutique design studio for premium success
Client
Evoque Interiors
Year
2025
/ Strategy / Logo Design / Collateral Design / Messaging / Templates Design Website Design + Development / Print Management / Art Direction / UI + UX Design / Social Media Strategy + Design
● Project info
At their ten year mark, Evoque Interiors needed a brand that could keep pace with the scale and ambition of their work. Their identity had grown dated and safe, failing to communicate the bold, creative voice that sets the studio apart. The challenge was to develop a rebrand that would not only reposition Evoque but also make a clear statement in a crowded, competitive market.
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At their ten year mark, Evoque Interiors needed a brand that could keep pace with the scale and ambition of their work. Their identity had grown dated and safe, failing to communicate the bold, creative voice that sets the studio apart. The challenge was to develop a rebrand that would not only reposition Evoque but also make a clear statement in a crowded, competitive market.
– Our solution drew from editorial design and street-inspired energy. The custom wordmark splits into EVO and QUE to frame imagery and messages, reinforcing the idea of creating space with precision. We paired this with a daring colour palette, strong grid systems, and a confident, edgy tone of voice. The result is a brand that feels premium, distinctive and immediately recognisable across every touchpoint.
– The transformation gave Evoque an identity with presence and clarity. They now stand out from competitors who rely on “real estate” aesthetics, instead speaking directly to discerning clients who value boldness and originality.
● Overview
Industries
Architecture / Interiors / Design
Professional Services
